It’s tough keeping up on all the news in the CRM, ChatBot and A.I. space, and even tougher getting through the news to determine what is important to you now vs. what you need to keep an eye on to future-proof your projects. Below are some article recaps with links to their original sources. The comments are open but note that we will be reviewing them before they go live for safety.
Automation and AI might look challenging to a small, medium business owner but exploring and incorporating the chatbots could turn the business ROI high up.
From Economic Times – “Small business owners cannot afford to have
labor like assistants because of limited finances. They have minimal costs and any investment they ask for brings ROI right away!” an extra
From UCToday – “Chatbots are easily one of the most well-known examples of artificial intelligence. They’re useful in business because they save time and effort by automating various aspects of customer support. According to Gartner, by 2020, around 85% of our interactions will be handled by bots instead of humans. However, the possibilities of chatbots aren’t limited to answering customer questions. Chatbots are also ideal for collecting information about users, helping to organize meetings and more.”
From CMSWire – “Companies are finding that if they don’t provide a frictionless experience, consumers can easily find another brand that will. Knowing this, companies are increasingly using AI data backed chatbots to bring us a frictionless user experience,” Robb Hecht, adjunct professor of marketing at Baruch College in New York City. Hecht points out, “Chatbots are customers’ first and most direct experiences with AI and demand for them is going to increase dramatically in 2019.”