Let’s talk a look at the tools that can bring new efficiencies to your team. These tools can range from free through thousands of dollars
These tools can range from free (!!) through thousands of dollars. The key from our perspective is ensuring that they work together — Keyword: Integrations — and that they can automate the tasks that you need automating to save you time (money) and minimize the risk that a breakdown will bring down your process.
I have walked into situations where teams were paying $1000 per month for an enterprise email solution. It was a full-powered platform capable of emailing millions of subscribers per campaign.
However, my clients only had 10 subscribers. I found that a Mailchimp solution at $10 to start was all that we needed, and the result in both email capabilities and reporting were all the same. MailChimp also was far more user-friendly, so it provided easier-to-apply features that allowed them to bring new ideas to their marketing.
Let’s review your workflow and find the right solutions at the right price to support your goals and team’s capabilities.