Below is a WordStream article that I have had bookmarked since 2014 because it was on target then and its recent update refreshes it for 2018.
First, you can’t do everything, so don’t be overwhelmed. Consider this a list of potential ideas, and look for the ones that you can achieve to get the momentum flowing.
Some will be right in your wheelhouse; if you are comfortable with a camera posting product photos on Pinterest or DIY videos on YouTube would be an easy next step. If you are a franchise and have corporate white papers to work with then a more advanced content marketing plan can be implemented.
Low-Budget Small Business Marketing Ideas
[Summary > Read Details]
Here are all 22 ideas to market your small business:
- Publish great content
- Create helpful instructional videos
- Get ad promo credits
- Use Reddit for marketing
- Be a savvy social networker
- Try StumbleUpon advertising
- Make DIY infographics
- Refresh old data
- Lounge about on LinkedIn
- Recycle your content
- Develop a customer referral program
- Hold online contests
- Develop industry partnerships
- Apply online for business awards
- Create eye-catching business cards
- Leverage guerilla marketing
- Host an event or class
- Host a business card drawing
- Engage in email marketing
- Use car magnets for company vehicles
- Give away balloons at local events
- Join in on local contests